CHECK IN MICHIGAN » Tourism Conference » Schedule

Schedule

Tuesday, March 5 - Thursday, March 7
Traverse City, Michigan

The 2019 schedule for the Pure Michigan Governor’s Conference on Tourism is packed with expert speakers, amazing experiences and chances to roll up your sleeves and solve problems. Find details on each day’s schedule below.

Day 1 Tuesday, March 5

10:00am - 12:00pm

Travel Commission Meeting

12:00pm - 3:00pm

CIM Annual Meeting of the Members and Board Meeting

12:00pm - 6:00pm

Conference Registration Desk will be in the hotel lobby.

12:00pm - 6:00pm

This year, the exhibition space will be the Marketplace. With the Pure Michigan reception taking place within the Marketplace as well as being open throughout the day on Wednesday. You’re in for premier educational and networking opportunities.

12:30pm - 2:30pm

MACVB Meeting

 

Day 2 Wednesday, March 6

Panel Discussion on Legislative Issues/Matters

Hospitality Trends – “Hot off the press” international and domestic data will be presented

Refreshments will be served on the exhibition floor, Marketplace. Take time to visit our exhibitors, network, and snack between sessions.

Refreshments will be served on the exhibition floor, Marketplace. Take time to visit our exhibitors, network, and snack between sessions.

Refreshments will be served on the exhibition floor, Marketplace. Take time to visit our exhibitors, network, and snack between sessions.

Did you know that the Pure Michigan logo is a registered trademark? Want to learn how you can properly use the Pure Michigan logo on your marketing efforts to help gain national recognition for the brand? Whether you are currently or seeking to utilize the Pure Michigan logo, we encourage you to come to this workshop/session. Travel Michigan staff will talk about the importance of the Pure Michigan brand guidelines and show you how to submit a free and simple logo request. To better prepare you for this workshop/session, please visit michigan.org/logorequest  to review the brand guidelines and the license agreement terms.

The Shirt Sleeve Sessions this year give you the chance to meet with well-rounded colleagues from across the state. “Roll up your sleeves” and dive deep into the issues important to you. Ask questions, contribute to discussions and share your experiences. These curated sessions broken up by career discipline solve real problems!

  • Women in Leadership
  • Emerging Professionals
  • Social Media | Marketing
  • Sales
  • Rooms Operations
  • F&B | Catering | Event Management

Enjoy the Pure Michigan reception, taking place within the Marketplace.

Join us on Wednesday evening as we gather to celebrate the success of our industry and highlight the stars who have truly stood out over the last year. From hotels to attractions, CVBs to restaurants, you don’t want to miss this wonderful evening!

MLive to host this year’s Afterglow Party at the Grand Traverse Resort and Spa | Level 17

Day 3 Thursday, March 7

7:30am - 8:30am

Breakfast

8:40am - 9:40am

CAPACITY – Creating laser FOCUS, boundless ENERGY and an unstoppable DRIVE

9:40am - 11:00am

Heart of the House Tour (Students Only)

9:40am - 10:30am

National Trends Speaker: Chris Thompson | Brand USA

12:00pm - 1:15pm

Mountains and Valleys – Overcoming adversity and how a life of service can be an inspiration to us all.

Day 2 Wednesday, March 6

Panel Discussion on Legislative Issues/Matters

Hospitality Trends – “Hot off the press” international and domestic data will be presented

Refreshments will be served on the exhibition floor, Marketplace. Take time to visit our exhibitors, network, and snack between sessions.

Refreshments will be served on the exhibition floor, Marketplace. Take time to visit our exhibitors, network, and snack between sessions.

Refreshments will be served on the exhibition floor, Marketplace. Take time to visit our exhibitors, network, and snack between sessions.

Did you know that the Pure Michigan logo is a registered trademark? Want to learn how you can properly use the Pure Michigan logo on your marketing efforts to help gain national recognition for the brand? Whether you are currently or seeking to utilize the Pure Michigan logo, we encourage you to come to this workshop/session. Travel Michigan staff will talk about the importance of the Pure Michigan brand guidelines and show you how to submit a free and simple logo request. To better prepare you for this workshop/session, please visit michigan.org/logorequest  to review the brand guidelines and the license agreement terms.

The Shirt Sleeve Sessions this year give you the chance to meet with well-rounded colleagues from across the state. “Roll up your sleeves” and dive deep into the issues important to you. Ask questions, contribute to discussions and share your experiences. These curated sessions broken up by career discipline solve real problems!

  • Women in Leadership
  • Emerging Professionals
  • Social Media | Marketing
  • Sales
  • Rooms Operations
  • F&B | Catering | Event Management

Enjoy the Pure Michigan reception, taking place within the Marketplace.

Join us on Wednesday evening as we gather to celebrate the success of our industry and highlight the stars who have truly stood out over the last year. From hotels to attractions, CVBs to restaurants, you don’t want to miss this wonderful evening!

MLive to host this year’s Afterglow Party at the Grand Traverse Resort and Spa | Level 17